CEO “How to Get On A Board” Workshop
Join up to 11 other CEOs in confidential, interactive dialogues on how to position yourself to get on a board. The CEO 'How to Get On a Board' Workshops are designed for mid market CEOs to provide tactical information and a plan on how to actively define, pursue and get on your next board and how to add value once you are there.
Functional experts lead roundtable discussions on:
TARGETING: Participants will understand the different types of boards (public, private, advisory), their fit with the different types and characteristics of boards, and map out their approach to stepping through different levels of boards to their ultimate target.
MARKETING: Participants will strengthen their own personal branding, including positioning and messaging, and create their own marketing/selling plan across various media.
CLOSING: Participants will have a framework to create win-win situations with potential boards, facilitating closing the sale and doing their own due diligence.
ONBOARDING: Participants will know how to get a head start and then accelerate their contributions to their board’s strategic, operational, and organizational processes over their first 100-days.
Specific issues questions and opportunities raised by attendees.
The CEOC 'How to Get On a Board' Workshops are not just about the program. They are about connecting with peer CEOs who face similar challenges. This personal and intimate environment serves as a foundation for many long-term relationships, as well as a base for future relationships developed through CEO Connection. It is all about CEOs helping CEOs.
At the end of the day, participants will walk out with a customized board plan, the tactics needed to implement that plan, and the ability to have a strategic impact once they find the right board opportunity. Then, as CEO Connection members, participants have access to other resources regarding board issues including:
How to get on boards.
What to do when you are on a board.
How to manage your board.
How to find people for your board.
Performance and Cultural Alignment Workshop
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Predictable results are difficult to obtain. Alignment issues in performance management, leadership behaviors, and conflicting value systems conspire against predictability. Integrating the values of your business with leadership behavior and aligning leadership behavior with the performance system can isolate issues that cause unpredictable results.
At the CEOC Performance and Cultural Alignment Workshops you will do a holistic review of your company and you will leave with a customized plan that:
Unravels the complexities that cause misalignment, and
Identifies measurable improvements that you can implement to improve your efficiency and profit margins.
Carpedia's results-oriented methodology has been improving results at Fortune 500 companies like Heinz, Oldcastle, and DHL on five continents for nearly 25 years. Now it is available to Mid-Market companies through CEO Connection.
Social Media Workshop
Join up to 11 other CEOs in confidential, interactive dialogues on managing social media. This workshop is specifically designed to help mid-market CEOs strategize their company's approach to social media.
CHOOSING SOCIAL MEDIA VENUES
Based on the context of a CEO’s organization, including their customers, collaborators, capabilities, competitors and conditions.
Positioning: target, frame of reference, benefit, support/attributes, brand character/attitude/voice.
Creating a social media strategy.
HOW TO CONNECT
Mandatory elements focused on the few critical elements that will drive the connection with the target audience. These could include components like visuals, selling ideas, voice, communication points, information, as well as choice of media and channels
Desired response: How the target will move through AIDA (Aware – Interest – Desire – Action) after experiencing your social media.
ACTION: What steps you and your team will take next.
At the end of the day, participants will walk out with a social media brief, ready to use to start a conversation with their marketing team.
The Social Media Workshop is not just about a program. It is about connecting with your CEO peers who face similar challenges. This personal and intimate environment serves as a foundation for many long-term relationships,and as a base for future relationships developed through CEO Connection. It is all about CEOs helping CEOs.